Company Description
Pizza Fan delivers your favorite pizza for 21 years and innovates not only in recipes and flavors, but in the way we approach to people as well. Ever since our first single store in Athens, till today, with 70 stores across Greece, we remained committed to making the tastiest recipes and providing the highest level of customer experience.
Our company is looking for an experienced Head of Digital managing all online marketing channels and partners, across both customer acquisition and retention and will be responsible for achieving both top line revenue growth whilst maximizing profitability. The Head of Digital Marketing will also have the opportunity to test new digital platforms, digital channels (like chatbots) and work in a very dynamic environment.
Responsibilities
- Plan and execute digital strategy of Pizza Fan in all channels
- Coordinate and brief web designers, developers and copywriter
- Evaluate user flow and customer experience through all touchpoints
- Responsible of digital content of Pizza Fan’s online presence
- Create and overview online pricing policies and offers
- Plan all communications via newsletter, Push/SMS/Viber
- Plan online campaigns on Facebook / Google / Programmatic in coordination with Digital Agency
- Evaluate all paid campaigns, social and other channels
- Analyze and interpret Google Analytics metrics
- Evaluate customer satisfaction surveys and monitor social media channels through dedicated platforms
- Analyze competition offers and campaigns
- Cooperate with aggregators, creating promotions, TV Spots and other synergies
- Monitor and report online metrics and KPIs
- Research and collect insights and trends
Qualifications & Skills:
- University Degree related to e-Commerce/Business Studies/Marketing
- MBA or relevant MSc is considered as a plus
- 5+ years of proven experience in eCommerce/Digital Marketing
- Excellent understanding of eCommerce strategy & operations
- Strong experience in Digital Marketing, Web Analytics and Social Media, including additional qualifications (e.g/ Google Adwords Certification or equivalent)
- Must be passionate about pizza and have customer centric approach
- Good project management and organisational skills
- Leadership and project management experience, with clear evidence of successfully delivering to agreed timescales and scope through a collaborative approach
- Highly analytical, data driven personality and comfortable with in-depth analysis and testing strategies
- Team spirit
Benefits
What we offer:
- Competitive salary
- Strong digital team and partners
- Friendly environment
- Opportunity to grow your expertise through new Digital projects and operations.
Για να καταθέσετε αίτηση κάντε κλικ εδώ
Αν χρειάζεστε βοήθεια με την αίτηση, επικοινωνήστε μαζί μας