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Deventum is seeking for a passionate, hands-on and performance oriented Google AdWords Specialist to join its team at our offices in Thessaloniki.

The PPC Specialist will play a key role in the planning, execution, analysis and reporting of our clients’ Google AdWords campaigns.

Responsibilities

  • Plan, execute and optimize campaigns on the Google AdWords platform
  • Write the necessary copy for the campaigns and coordinate with the design team for creating the Display Ads
  • Perform target market and keyword analysis
  • Manage marketing budgets and optimize the campaigns for target CPA and ROAS
  • Analyze the campaigns’ performance and conversions on a daily basis
  • Propose advertising strategies for performance oriented (Ecommerce) campaigns
  • Propose and execute A/B split testing scenarios as well as analyze the results
  • Generate progress reports

Qualifications & Skills

  • At least 1 year of working experience in a performance based digital marketing role
  • Experience in creating and managing performance oriented Google AdWords campaigns for Ecommerce projects
  • Experience in managing campaigns in both of Google’s Search and Display networks
  • Strong analytical skills
  • Strong writting skills in the English language
  • Detail oriented with excellent organization and time management skills
  • Male candidates must have fulfilled their military obligations

Bonus Qualifications

  • Google AdWords certifications, apart from the Fundamentals
  • Experience in a marketing role which included end to end campaign execution
  • Familiarity with Search Engine Optimization concepts and implementation tasks
  • Familiarity with website conversion optimization concepts and implementation tasks

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