Responsibilities
- Develop, plan, manage and execute photo shoots and video production.
- Develop and/or edit the various marketing communications materials, including but not restricted to advertisements, collaterals, direct mailers, third-party marketing materials produced within and/or out of BTHR/ANHR offices
- Evaluate all advertising proposals and provide value-added recommendations on medium/publications for advertising.
- Manage critical paths and timelines to ensure timely submission of all advertisements, new marketing & promotional materials (excluding regular brochures and factsheets)
- Manage and work closely with creative agencies and Art Director for development of new marketing communications and tactical/promotional materials
- Provide support in the development of advertising media plan for all existing and pre-opening properties
- Manages the production of monthly eNewsletters
- Understand customer database and develop segmentation for targeted marketing
Social Media Marketing
- Manages local external social media supplier – Twitter, Weibo, Instagram, Facebook, Google+, Pinterest, Youtube, etc
- Monitor and participate in online conversations via posts to build brand visibility
- Communicating in a professional, and unique voice to improve Banyan Tree’s online presence and brand recognition
- Develop simple creative for social media campaigns when needed
- Understand social media landscape and trends
Other Responsibilities
- Online Media Library
- Manage online media library
- Develop system of naming conventions, re-sizing of images, and pushing images live within the system
- Digital Dashboard
- Update of monthly web dashboard for all global and properties
- To undertake any other projects/task as and when assigned by Director of Sales & Marketing
Qualifications & Skills:
- Minimum 1-2 years’ experience in digital marketing, using email marketing software, knowledge of HTML coding and CMS systems is preferred
- Possesses experience in Marketing Communications, including advertising and promotions, collateral production
- Keen interest in digital marketing
- Photoshop editing and design software
- Possesses strong project management capabilities that ensures timely completion of tasks
- Possesses good organizational skills and is highly meticulous
- Possesses good knowledge of art direction for review of creative artwork and photography/videos
- Possesses visible traits of creativity
- Proficiency in Microsoft office
- Proactive, Resourceful, creative, independent & good team player
- Strong analytical and numerical skills are essential
- Able to work under pressure with minimum supervision
- Excellent interpersonal, communication and coordination skills
- Work location is based in Angsana Corfu, Greece
We regret that only shortlisted candidates will be notified.
Please email resume in MS Word format with recent photo, current & expected salary, & availability to: Mr Jean-Marc at [email protected]
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